buying decision
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buying decision — ˈbuying deˌcision noun [countable] MARKETING the process of deciding to buy a product: • Is the company s web site designed to help the customer through the buying decision process as quickly and easily as possible? * * * buying decision UK US… … Financial and business terms
Buying facilitation — The term buying facilitation is used to describe the process of helping buyers make purchases while recognizing they have their own unique way of seeking solutions, as compared to imposing the seller s products or solutions upon them. Although… … Wikipedia
Buying in — has several meanings: *In the securities market it refers to a process by which the buyer of securities, whose seller fails to deliver the securities contracted for, can buy in the securities from a third party with the defaulting seller to make… … Wikipedia
Decision Making Unit (DMU) — ⇡ Buying Center … Lexikon der Economics
Buying center — A buying center (also known as a decision making unit or DMU), in marketing, procurement, and organizational studies, is a group of employees, family members, or members of any type of organization responsible for finalizing major decisions,… … Wikipedia
Buying Center — Einkaufsgremium, Decision Making Unit, theoretisches Konstrukt, bedeutend für die Erklärung des ⇡ organisationalen Kaufverhaltens. Alle am Beschaffungsprozess beteiligten Personen bilden das B.C.; die Zusammensetzung variiert mit ⇡… … Lexikon der Economics
decision-making unit — DMU The informal group of individuals within an organization that decides which items the organization should buy. Commercial buying is undertaken by a group of people, rather than by individuals; it is important for the seller to discover the… … Big dictionary of business and management
Buyer decision processes — are the decision making processes undertaken by consumers in regard to a potential market transaction before, during, and after the purchase of a product or service.More generally, decision making is the cognitive process of selecting a course of … Wikipedia
consumer buying behaviour — The buying behaviour of individuals and households who buy goods and services for personal consumption. A number of different people, playing different roles, have been identified in the decision to make a specific purchase: • initiator, the… … Big dictionary of business and management
Collective buying power — is when a group of consumers come together and use the old rule of thumb, there s power in numbers, to leverage the group size in exchange for discounts. Contents 1 In the marketplace 2 Example 3 Similar To 4 … Wikipedia
habit buying — / hæbɪt ˌbaɪɪŋ/ noun the practice of buying a particular product again and again out of habit, without making any conscious decision to buy … Marketing dictionary in english
